LOS ANGELES, October 27, 2015 – As America scours its closets in search of costume ideas for upcoming Halloween festivities, E-Score, the nation’s leading character research service looked into its database to determine who are the creepiest characters that inhabit the small and large screen.
Following is our annual ranking of America’s film and television characters, sorted by the percentage of consumers who rated them as “Creepy:”
Rank
|
Film Character
|
Creepy%
|
---|---|---|
1
|
Pennywise the Clown (Stephen King’s It) |
80%
|
2
|
Annabelle the Doll (The Conjuring) |
77%
|
3
|
Norman Bates (Psycho) |
73%
|
4
|
Dr. Hannibal Lecter (Silence of the Lambs) |
72%
|
5
|
Chucky (Child’s Play) |
70%
|
6
|
Leatherface (Texas Chainsaw Massacre) |
70%
|
7
|
Jason Voorhees (Friday the 13th) |
68%
|
8
|
Creature From the Black Lagoon |
68%
|
9
|
Pinhead (Hellraiser) |
67%
|
10
|
Freddy Krueger |
66%
|
11
|
Michael Myers (Halloween) |
66%
|
12
|
Jack Torrance (The Shining) |
66%
|
13
|
Regan McNeil (The Exorcist) |
66%
|
14
|
Voldemort (Harry Potter) |
65%
|
15
|
Jigsaw (Saw) |
65%
|
Rank
|
TV Character
|
Creepy%
|
---|---|---|
1
|
Norman Bates |
66%
|
2
|
Dr. Hannibal Lecter |
60%
|
3
|
Oswald Cobblepot (Gotham) |
58%
|
4
|
Mr. Burns (The Simpsons) |
53%
|
5
|
The Governor (The Walking Dead) |
49%
|
6
|
Norma Bates |
47%
|
7
|
Rumplestiltskin (Once Upon A Time) |
46%
|
8
|
Joffrey Baratheon (Game of Thrones) |
43%
|
9
|
The Teletubbies |
42%
|
10
|
Lord Petyr Baelish (Game of Thrones) |
42%
|
11
|
Dexter Morgan |
38%
|
12
|
Annoying Orange |
38%
|
13
|
“Crazy Eyes” Warren |
36%
|
14
|
Zim |
35%
|
15
|
Krusty the Clown (The Simpsons) |
28%
|
“With most of these movie characters going back decades, it illustrates how the creators tapped into our fears and imaginations so deeply that they’ll never be forgotten,” says Gerry Philpott, President/CEO. “It’s not surprising that a clown created by Stephen King is number 1. He never fails to get under our skin and into our heads. Happy Halloween!”
E-Score’s database contains consumer opinion regarding more than 4,000 characters from film, television, comics, advertising and more. E-Score’s services are used by a wide range of advertisers, entertainment producers and licensing companies. For each character, E-Score measures awareness, appeal and 37 descriptive attributes including “creepy,” “scary,” “cool,” “funny” and more. Each E-Score survey is conducted among 1,500 persons with general representation across income, age, education and geographic demographics to represent a cross-section of the U.S. population.
E-Score is a product of E-Poll Market Research, a full-service consumer research company that provides quantitative and qualitative research to media, entertainment and Fortune 1,000 companies. E-Poll was founded in 1997 and is headquartered in Los Angeles. More information is available at http://www.epollresearch.com.