Drew Brees Tops the Power 100 in 2012
The quarterback broke NFL passing records and helped New Orleans recover from Katrina to take first place on Bloomberg Business week’s list of most powerful athletes Read more »
Power 100: Five Athletes to Watch in 2012
It’s never too early to prognosticate. Here are five athletes not in this year’s Power 100 who warrant watching
Nielsen/E-Poll N-Score Power 100 Interactive Tool
In conjunction with the CSE Group and Bloomberg BusinessWeek, the Nielsen/E-Poll N-Scores for athletes making up the Sports Power 100 have been incorporated into an interactive tool.
Click on the chart to the left to open the interactive tool. Chart athletes based on their on and off-field scores, earnings, awareness and their power score.
Beckham Family Values
David Beckham and his famous family found a new life in America, helping him become soccer’s most prominent ambassador in the U.S.
To Be Young, in Love, and Highly Marketable
The “Wozzilroy” combination of tennis’ Caroline Wozniacki and golf’s Rory McIlroy makes for an endorsement bonanza
The NHL’s Identity Crisis
While the National Hockey League lacks marketable superstars—unlike its professional sports peers—a handful of leading players have potential to glow
The Power 100: Sportfolio
Rick Horrow unveils the 2012 Power 100 and discusses the results with an all-star panel including sports executive Dave Checketts, Olympian Summer Sanders, and Hall of Fame baseball player Mike Schmidt.
Power 100: Methodology
Scrutinizing more than 3,000 professional athletes, CSE used the Nielsen/E-Poll N-score, plus a combination of rankings to develop the 2012 Power 100
Beckham Family Values :
I am glad he made USA home and i hope he would have good impact on our Soccer team.