This weekend marks the long-awaited release of The Avengers. Beginning in 2008 with Iron Man, Marvel has rolled out a series of films based on individual members of The Avengerswith great success. Now, The Avengers have assembled in one super-film, ready to battle box office records.
So, is the sum greater than its parts? Using E-Score Character we looked at how audiences perceive the individual members of The Avengers opposed to the assembled group.
Leave a Comment » | 
E-Score Character | 
Permalink
Posted by E-Poll Market Research
Taking a look in E-Score Brand, Facebook earns some very strong positive scores when compared to its peers in the Social Networking category, but a low Trustworthy score could be an area of concern as the company seeks to go public.
Leave a Comment » | E-Score Brand | Permalink
Posted by E-Poll Market Research
Whether it’s to keep up with plot developments, to avoid Twitter spoilers or to be prepared for water cooler conversation, there are certain shows we go out of our way to see.
Using Program Pulse we looked at both broadcast and cable programs to see which scored the highest in “Special effort to watch.”
Source: Program Pulse Cable, Broadcast, Weekday, Late Night
Leave a Comment » | Program Pulse | Permalink
Posted by E-Poll Market Research
