Super Bowl Spots go Hollywood
This year Super Bowl advertisers en masse featured celebrities in their ads. With more than one-third of the big game spots featuring celebrities of both the real and animated variety, even a commercial
featuring an A-list celeb could have difficulty standing out.
Using E-Score Celebrity and Characterwe looked at how the Super Bowl ad stars compare to one another.
Source: E-Score Celebrity, E-Score Character, sorted by Appeal then Awareness